The Apple Pushers

<strong>THE APPLE PUSHERS</strong> is the uplifting story of immigrant street cart vendors and an urban initiative to bring nutritional food to those who need it most. Attempting to address a lack of access to fresh and affordable produce, New York City launched an experiment in which “Green Carts” bearing fruits and vegetables would be deployed to “food deserts,” low-income neighborhoods where obesity rates are skyrocketing. In the face of entrenched political opposition, immigrant small business owners (including a Russian Jew who fled anti-Semitism) align with health advocates to take on this tough task with dignity and sacrifice, overcoming extraordinary challenges to carve out an economic niche. Narrated by Oscar nominee Edward Norton, <strong>THE APPLE PUSHERS</strong> chronicles public-private efforts to mitigate a national health crisis through the intersection of entrepreneurship and the American Dream.